Pricing

You pay for the software. The relay bills you for the postage.

Every number below is read from the API when this page is drawn, so it is the same figure the product enforces. Upgrading happens inside the account -- sign-up is one screen and always starts on the free plan.

Free

Free
Sends included
2,000
Contacts stored
1,000
Seats
1
Beyond the allowance
Not priced
Start here
  • Bulk contact import
  • Inbound event webhooks

Starter

50/month
Sends included
15,000
Contacts stored
25,000
Seats
3
Beyond the allowance
1.50 per 1,000
Start free, upgrade to Starter
  • A/B testing
  • Automators and recurring campaigns
  • Bulk contact import
  • More than one sending connector
  • More than one user
  • Inbound event webhooks

Pro

200/month
Sends included
50,000
Contacts stored
No limit
Seats
10
Beyond the allowance
1.00 per 1,000
Start free, upgrade to Pro
  • A/B testing
  • API keys for machine access
  • Automators and recurring campaigns
  • Salesforce and HubSpot sync
  • Bulk contact import
  • More than one sending connector
  • More than one user
  • Multi-step drip sequences
  • Managed IP warm-up
  • Inbound event webhooks

Scale

500/month
Sends included
250,000
Contacts stored
No limit
Seats
No limit
Beyond the allowance
0.60 per 1,000
Start free, upgrade to Scale
  • A/B testing
  • API keys for machine access
  • Automators and recurring campaigns
  • Salesforce and HubSpot sync
  • Bulk contact import
  • More than one sending connector
  • More than one user
  • Multi-step drip sequences
  • Managed IP warm-up
  • Inbound event webhooks

The plan catalogue publishes amounts per month and does not name a currency, so this page does not print a symbol it would have had to choose itself. The checkout states the currency you are billed in.

What each plan unlocks

Gating is opt-in: a capability that is not in this table is available on every plan, so a new feature is never accidentally locked away from people already paying.

CapabilityFreeStarterProScale
Bulk contact importIncludedIncludedIncludedIncluded
Automators and recurring campaignsNoIncludedIncludedIncluded
Multi-step drip sequencesNoNoIncludedIncluded
A/B testingNoIncludedIncludedIncluded
Salesforce and HubSpot syncNoNoIncludedIncluded
More than one sending connectorNoIncludedIncludedIncluded
Managed IP warm-upNoNoIncludedIncluded
API keys for machine accessNoNoIncludedIncluded
Inbound event webhooksIncludedIncludedIncludedIncluded
More than one userNoIncludedIncludedIncluded

Things worth knowing before you plan around a number

What counts as a send?

The allowance above is the number the API publishes for the plan. The edges -- whether a recipient suppressed before dispatch counts, whether each step of a sequence counts, whether an A/B holdout counts when it is released -- are not yet written down anywhere in the product, so we are not going to assert them here. If your volume depends on one of those answers, ask before you commit.

Which plans have API keys?

The plan catalogue lists API access against Pro, Scale. Keys are issued by the operator rather than created from inside the account, so ask before you plan a build around one.

What happens if I stop paying?

The organisation drops to the free plan. It does not lock, and the records stay. The data is yours, and a customer who cannot log in cannot pay. Every list page exports what it is showing to CSV on any plan; anything larger than that is a ticket rather than a button, and the help page says so in full.

Does the price include sending?

No. You connect your own relay and the relay bills you for postage at its own rates. That is the point: the sending account, and the reputation attached to it, belong to you and not to us.

Start on the free plan

Creating an account creates your organisation. You can upgrade from inside it.